WeConcile A relationship therapy app focused on strengthening the bond between existing couples.

OVERVIEW

An established therapeutic relationship app brought me on increase user engagement through an in-app community. The company wanted some competitive analysis done prior to the start of designing.

TIMELINE

February 2023-March 2023

SKILLS

  • Competitive Analysis

  • Sketching

  • Wire framing

  • Iterating

  • Typography

  • Icons

  • Style Guide and Colors

  • Prototyping


TOOLS

  • Figma

  • Figjam

For this project, I collaborated with three other UX Designers to create the in-app community feature for an existing brand and app called WeConcile. During this 4 week project, I had weekly meetings with the client, the Founders and CEO of the company, and provided competitive analysis, research, sketches, wireframes, and a prototype.

Pros:

  • Different groups separated by #’s

  • Invitation needed to join communities (Only those who are added/invited can join via invite link)

  • Groups can set their own expectations for members will interact (agreements listed) 

  • Users get a notifications when others respond to a post

  • Login required 

  • Can change user name

  • Multiple options for “reactions” to post

COMPETITIVE ANALYSIS

Pros:

  • User ID can be a nickname

  • Users can vote ↑↓ and respond to a response

  • Open discussion

    • Responses have a good amount of helpful advice, follow-up questions, and personal opinions regarding the topic/question posted

  • Option to filter post topics

    • Dating, breakups, relationships, non-romantic

Cons:

  • No invitation needed to join communities

  • Anyone can post/comment

  • User ID can be a nickname

  • No age restriction

  • No login required to view/read

Slack

Reddit

Upon confirmation with client on chosen direction, I started putting together some sketches. These are the cumulation of designs that my group of 3 and I came up with. The green is the annotations added on after coming together to discuss and compare ideas.

This is the flow that would work starting from the established product homepage to the in-app community screen.

These are some designs that would work for the expanded thread.

SKETCHES

USER FLOW

TYPOGRAPHY, COLORS & MORE

ITERATIONS

Before

After

Having the filters expanded with multiple colors sends the message to users to spend their time filter, whereas the message that I wanted to convey is to spend more than posting, hence the addition of “Create a post” and moving the filter option lower down the page.

Prototype

Prototype

TAKEAWAYS

This was the second time I had the chance of designing with a group of UX Designers, and through this I learned how important it is to connect regularly to align our goals. The four of us worked well together and I think the biggest reason was that we were communicative on our ideas, and touched based before every client call to strategize and ensure we were on the same page.